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GfK

GfK SE
Company typeSocietas Europaea
IndustryMarket research
Founded1934 (1934)
HeadquartersNuremberg, Germany
Key people
Peter Feld (CEO)[1]

Lars Nordmark (CFO)

Thomas Ebeling (Chairman of the Supervisory Board)
Revenue€1.5 Billion (2014)
€52.4 million (2014)
OwnerAdvent International
Number of employees
8,000+ (2021)[2]
ParentNIQ
Websitewww.gfk.com

GfK (originally GfK-Nürnberg Gesellschaft für Konsumforschung e.V., 'Nuremberg Society for Consumer Research') is the largest German market research company. It provides data and intelligence to the consumer goods industry and is headquartered in Nuremberg, Germany. The company is a subsidiary of NIQ.


  1. ^ "Legal | GfK Global". www.gfk.com. Retrieved 2021-06-01.
  2. ^ Cite error: The named reference :0 was invoked but never defined (see the help page).

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