GWI (company)

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GWI

Company type	Private
Industry	Market research, advertising, technology, audience targeting
Founded	2009
Founder	Thomas C. Smith
Headquarters	London
Number of locations	5 offices
Area served	Worldwide
Key people	Thomas C. Smith (Founder & CEO) James Scott (Chief Revenue Officer) Bex Campbell (Chief Product Officer)
Services	Research and consulting
Owner	Trendstream Limited
Website	www.gwi.com

GWI (formerly GlobalWebIndex) is an audience research company founded by Tom Smith in 2009. The company provides audience insight to publishers, media agencies and marketers around the world.^[1] GWI profiles consumers across 48+ countries with a panel representing over 2.7 billion digital consumers, making insights available through a subscription-based platform.^[2]