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MTV Brand New
 | This article needs additional citations for verification. (September 2023) |
 | |
| Ownership | |
|---|---|
| Owner | ViacomCBS Networks EMEAA |
| History | |
| Launched | 14 September 2003 (Italy) 1 August 2006 (Netherlands) 1 February 2011 (Germany) |
| Closed | 10 January 2011 (Italy) 1 February 2021 (Netherlands) 6 January 2021 (Germany) |
MTV Brand New was a 24-hour specialist music channel featuring new music videos, alternative and indie music available in the Netherlands, Germany. In Italy, it was replaced by MTV Rocks in 2011. The Italian version of the channel launched on 14 September 2003; it then launched in the Netherlands on 1 August 2006.[1] The German-speaking version of the channel launched in Germany, Austria and Switzerland on 1 February 2011.
MTV Brand New hosted a showcase at the Electric Ballroom from 2011 to 2018.[2]
MTV Brand New closed on January 10, 2011, in Italy, then in Germany on January 6, 2021, and finally in the Netherlands on February 1, 2021.
- ^ "MTV komt met MTV Brand New". de Volkskrant. July 25, 2006.
- ^
- "MTV Brand New 2013 hits town for live showcases". 17 January 2013.
- "Sigala Announced to Headline Our Brand New for 2017 Showcase in London!".
- "Brand New for 2011".
- "Brand New for 2018".
- "Sigala Live @ MTV Brand New 2017 (TV Series)".
- "Sigala will perform at the MTV Brand New 2017 awards". 20 January 2017.
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