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Buena Vista (brand)
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| Owner | The Walt Disney Company |
|---|---|
| Country | United States |
| Introduced | 1953 |
| Discontinued | 2009 (as a trade name) |
| Markets | United States Asia Pacific |
| Registered as a trademark in | United States |
Buena Vista (Spanish for "good view")[1] is a brand name that has historically been used for divisions, subsidiaries, and assets of The Walt Disney Company, whose primary studios, the Walt Disney Studios, are located on South Buena Vista Street in Burbank, California.[2] The studio lot is also home to the company's corporate headquarters, the Team Disney Burbank building. The logos for the various Buena Vista brands featured the "Buena Vista" wordmark superimposed over the traditional Disney castle logo to signal the affiliation between Buena Vista and Disney.
- ^ "Buena vista". SpanishDict. Curiosity Media. Retrieved August 15, 2018.
- ^ Fixmer, Andy (April 25, 2007). "Disney to Drop Buena Vista Brand Name, People Say (Update1)". Bloomberg News. Archived from the original on September 18, 2011. Retrieved November 28, 2012.
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