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Customer

Customers at a market for food in Cajamarca, Peru

In sales, commerce, and economics, a customer (sometimes known as a client, buyer, or purchaser) is the recipient of a good, service, product, or an idea, obtained from a seller, vendor, or supplier via a financial transaction or an exchange for money or some other valuable consideration.[1][2]

  1. ^ Reizenstein 2004, pp. 119.
  2. ^ Kendall 2007, pp. 3.

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