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Discovery Kids
 The international logo variant used primarily for the brand since 2021 | |
| Product type | |
|---|---|
| Introduced | October 7, 1996, with Discovery Kids Channel |
Discovery Kids (stylized as discovery k!ds) is a brand name owned by Warner Bros. Discovery. Starting as a television block within Discovery Channel, the brand expanded as a separate television channel in October 1996.[1] Discovery Kids on NBC was an American children's programming block that aired on NBC from October 5, 2002 to September 2, 2006.[2] Most of Discovery Kids' worldwide channels have been either rebranded or shut down, but the brand still exists as a website for children's activities and consumer products.
As of 2024, Discovery Kids-branded channels continue to exist in both India and Latin America. An unbranded morning programing block based on the Latin American channel also exists in the United States on Discovery Familia.
- ^ Kirchdoerffer, Ed (April 1, 1999). "Digital Play in the U.S. of A." Realscreen. Archived from the original on April 20, 2023. Retrieved September 17, 2023.
Discovery was the first non-fiction channel to embrace digital cable services. Home & Leisure, Science, Civilization, and Kids launched in October 1996.
- ^ Bernstein, Paula (December 5, 2001). "Discovery set to kid around with Peacock". Variety. Retrieved July 29, 2024.
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