Company type | Division |
---|---|
Industry | Automotive |
Founded | November 8, 1989 |
Headquarters | Nishi-ku, Yokohama |
Area served |
|
Key people | Bill Bruce (Founding General Manager)[1] Craig Keeys (Group Vice President Infiniti Americas) Jose Roman (Senior Vice President And Global Head)[2] |
Products | Luxury vehicles Performance vehicles |
Services | Automotive financing |
Parent | Nissan |
Website | infiniti.com |
Infiniti (インフィニティ, IPA: [iɰ̃ɸiniti]) (stylized in all caps)[3] is the luxury vehicle division of the Japanese automaker Nissan Motor Corporation. The brand began on November 8, 1989, initially in North America. The marketing network for Infiniti vehicles included dealers in over 50 countries in the 2010s.[4] As of 2020, there were 25 markets served by new car dealers, primarily North America, China, Taiwan, and the Middle East.
According to Nissan, the Infiniti logo is a stylized representation of a road extending to the horizon—and of Mount Fuji, reflecting its Japanese origins.[5]