Mammoth Mart

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Mammoth Mart

Formerly	Mammoth Mills
Company type	Discount store
Industry	Retail
Founded	1956
Founder	Max Coffman and Henry Gornstein
Defunct	1979
Fate	Bankruptcy & bought by King's discount stores
Successor	King's (defunct discount store)
Headquarters	Framingham, Massachusetts Incorporated = Maine
Number of locations	35 stores (1969)
Area served	New England among other states in the North East
Products	Clothing, footwear, bedding, furniture, jewelry, beauty products, electronics, toys and housewares.
Owner	King's discount stores
Website	None

Mammoth Mart was a discount department store chain, located in the northeastern United States, primarily in the New England area. The chain was founded by Max Coffman and Henry Gornstein in Framingham, Massachusetts in 1956,^[1] and was something of a prototype for the large, downscale department store, selling housewares, hardware and clothing in stark, unfussy buildings, usually in suburban shopping center locations. Other discount department store retailers like K-Mart, Zayre, and Bradlees would subsequently expand on this concept.

Their advertising mascot was Marty the elephant, a smiling, blazer-wearing mammoth.