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Multi-channel network
A multi-channel network (MCN) is an organization that works with video platforms to offer assistance to channel owners in areas such as "product, programming, funding, cross-promotion, partner management, digital rights management, monetization and sales, and audience development,"[1] in exchange for a percentage of the ad revenue from the channel.[2]
- ^ YouTube. "Multi Channel Networks 101". YouTube. Retrieved May 18, 2013.
- ^ Davidson, Neil (March 8, 2013). "Can a Multi-Channel Network Boost Your YouTube Marketing Success?". Site Pro News. Archived from the original on July 29, 2017. Retrieved May 19, 2013.
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