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Peacock (streaming service)

Peacock TV, LLC
Type of businessLimited liability company
Type of site
OTT streaming platform
Available inEnglish
FoundedApril 15, 2020 (2020-04-15)
Predecessor(s)Seeso (2016–2017)
Headquarters,
U.S.
Country of originUnited States
Area servedAs an independent streaming service:
United States

Through Sky and Now:
Austria, Germany, Ireland, Italy, Switzerland, and United Kingdom

Through SkyShowtime:
Andorra, Albania, Bosnia and Herzegovina, Bulgaria, Croatia, Czech Republic, Hungary, Kosovo, Montenegro, Netherlands, Nordics, North Macedonia, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, and Spain

Through Universal+:
Latin America

Through JioCinema:
India
OwnerNBCUniversal (Comcast)
CEOKelly Campbell
Key people
IndustryFilm
Revenue$2.1 billion (2022)[citation needed]
Employees1,000–2,000
ParentNBCUniversal Direct-to-Consumer and Digital Enterprises
URLwww.peacocktv.com
CommercialYes
RegistrationRequired
UsersIncrease 34 million paid subscribers (as of March 2023)[2]
LaunchedJuly 15, 2020 (2020-07-15)
Current statusOperating
Written inJavaScript, Java, C++, Rust

Peacock is an American over-the-top subscription streaming service owned and operated by Peacock TV, LLC, a subsidiary of NBCUniversal Media Group. Named after the NBC logo, the service launched on July 15, 2020.[3][4][5]

The service primarily features series and film content from NBCUniversal studios and other third-party content providers (such as WWE and Hallmark Channel), including television series, films, news, and sports programming. Peacock initially debuted in free, "Premium", and "Premium Plus" plans, with the free version offering a limited selection of content, and Premium Plus offering ad-free video on-demand content and streaming of NBC affiliates; since January 2023, the free tier is no longer available as an option to new customers unless their subscription lapses.

In December 2022, the service reached 20 million paid subscribers.[6] In March 2023, Peacock reached 22 million paid subscribers.[7] As of October 2023, Peacock reached 30 million paid subscribers.[8]

  1. ^ White, Peter (October 6, 2021). "Kelly Campbell Officially Joins Peacock As President". Deadline Hollywood. Archived from the original on October 6, 2021. Retrieved October 6, 2021.
  2. ^ "Peacock Statistics 2024 — Subscribers, Revenue & Viewership". Recreation Rush. April 25, 2024. Retrieved May 24, 2024.
  3. ^ Andreeva, Nellie (September 17, 2019). "NBCU Streamer Gets Name, Sets Slate Of Reboots, 'Dr. Death', Ed Helms & Amber Ruffin Series, 'Parks & Rec'". Deadline Hollywood. Archived from the original on September 17, 2019. Retrieved September 17, 2019.
  4. ^ Sperling, Nicole (September 17, 2019). "NBCUniversal Introduces Peacock, Its New Streaming Service". The New York Times. Archived from the original on September 17, 2019. Retrieved September 17, 2019.
  5. ^ Goldberg, Lesley (September 17, 2019). "NBCUniversal's Streaming Strategy, Name, Programming Lineup Revealed". The Hollywood Reporter. Archived from the original on September 17, 2019. Retrieved January 25, 2022.
  6. ^ Szalai, Georg (December 5, 2022). "Peacock Tops 20M Subs, Quarterly Loss Widens to $978M, Management Sees $3B Peak Loss in 2023". The Hollywood Reporter. Archived from the original on January 26, 2023. Retrieved January 26, 2023.
  7. ^ Fletcher, Bevin (April 27, 2023). "Comcast loses 614K cable subs, Peacock reaches 22M subscribers". Fierce Video. Archived from the original on May 1, 2023. Retrieved May 1, 2023.
  8. ^ Bouma, Luke (October 26, 2023). "Peacock Added 4 Million New Subscribers But Lost $565 Million In The 3rd Quarter 2023". Cord Cutters News. Retrieved October 26, 2023.

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