Formerly | The Playskool Institute (1928–1938) |
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Company type | Division (1928–68) Subsidiary (1968–84) Brand (1984–present) |
Founded | July 26, 1928 |
Founder | Lucille King |
Defunct | 1984 | (as a company)
Fate | Acquired by Milton Bradley in 1968, last factory closed in 1984,[1] becoming a brand of Hasbro.[2] |
Headquarters | , |
Key people | Manuel Fink |
Products | Educational toys Games |
Brands | (see below) |
$23 million (1965[1]) | |
Owner |
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Number of employees | 700 (1984[2]) |
Parent |
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Subsidiaries |
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Playskool is an American brand of educational toys and games for preschoolers. The former Playskool manufacturing company was a subsidiary of the Milton Bradley Company and was headquartered in Chicago, Illinois. Playskool's last remaining plant in the aforementioned city was shut down in 1984, and Playskool became a brand of Hasbro, which had acquired Milton Bradley that same year.[2] Amidst a major corporate restructuring at Hasbro, to focus on licensing, digital games and core toy brands in 2023, Hasbro entered into a licensing agreement with PlayMonster to take over the brand.[3]