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Wordmark
 | This article needs additional citations for verification. (February 2024) |
| Wordmark Examples |
|---|
| APPLE |
| COCA-COLA |
| DISNEY |
| FEDEX |
| IBM |
| IPHONE |
| MICROSOFT |
| KITKAT |
| Note: Trademarked wordmarks are generally not case-sensitive and are listed in uppercase by trademark registrars.[citation needed] |
A wordmark or word mark is a text-only statement of the name of a product, service, company, organization, or institution which is used for purposes of identification and branding. A wordmark can be an actual word (e.g., Apple), a made-up term that reads like a word (e.g., iPhone), or an acronym, initialism, or series of letters (e.g., IBM). In some jurisdictions a wordmark may be trademarked, giving it legal distinction, and potentially additional protection of any artistic presentation.
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