"Flavor" | ||||
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Single by Iyanya | ||||
from the album Desire | ||||
Released | 10 November 2012 | |||
Recorded | 2012 | |||
Genre | ||||
Length | 4:18 | |||
Label | Made Men Music Group | |||
Songwriter(s) | Iyanya Mbuk | |||
Producer(s) | D'Tunes | |||
Iyanya singles chronology | ||||
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"Flavor" (also spelt "Flavour") is a song recorded by Nigerian singer Iyanya for his second studio album, Desire (2013). It was released as the record's third commercial single on 10 November 2012 through Made Men Music Group, a record label he co-owns with his manager, Franklin Ube. Written by the singer and produced by long-time collaborator D'Tunes, "Flavor" is a highlife and pop-influenced song. It features Iyanya questioning his lover through repetitive lyrics.
The single received generally positive reviews from contemporary music critics; a reviewer from Pulse congratulated Iyanya's grooviness while another provided an explanation for its success. An accompanying music video for "Flavor" was released on 24 December 2012 and features the singer performing and dancing through a shopping centre and a nightclub in London. Iyanya has also performed the single on several occasions, including on his 2013 promotional tours for Desire.