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UWG Inc.

UWG Inc.
FormerlyUniWorld Group, Inc.
Company typePrivate
IndustryAdvertising
Headquarters,
Key people
Monique L. Nelson (CEO)[1]
OwnerLori-Laine Holdings (51%)
WPP Group (49%)[2]
DivisionsUniWorld Group Advertising
UniWorld Group Healthcare
UniWorld Group Hispanic
UniWorld Films[3]
Websitewww.uwginc.com

UWG Inc. is a full-service advertising agency[4][5] headquartered in Brooklyn, New York, with satellite offices in Atlanta, Detroit, Miami, and Los Angeles. It is the longest-standing multicultural ad agency in the United States, founded in 1969.[6][7][8] In 2014, the company rebranded itself as UWG.[9][10]

Some of its current and past clients include Lincoln-Mercury, Ford Motor Company, CVS Pharmacy, Marriott International, U.S. Marine Corps, AT&T, and Burger King.[6][1][7]

  1. ^ a b Baskin, Anna (May 2, 2012). "PEOPLE ON THE MOVE: MONIQUE L. NELSON TO TAKE OVER FOR BYRON LEWIS SR. AT UNIWORLD GROUP". Ad Age.
  2. ^ "UniWorld Group advertising & marketing assignments". Adbrands.net. 9 January 2020.
  3. ^ "UniWorld Film's New President". Upscale: 28. 1999.
  4. ^ TARQUINIO, J. ALEX (November 4, 2008). "Office Tenants Flee Manhattan Rents for Brooklyn". The New York Times.
  5. ^ Dougherty, Philip H. (July 30, 1982). "Uniworld Starts Unit To Create Hispanic Ads". The New York Times.
  6. ^ a b "Top Black Ad Men and Women You Won't See on Mad Men". The Root. November 4, 2014.
  7. ^ a b Rittenhouse, Lindsay (August 2, 2019). "Toasting UWG's 50th year". AdAge.
  8. ^ "UniWorld: Changing of the guard". New York Amsterdam News. March 5, 2012.
  9. ^ Aditham, Kiran (June 3, 2014). "UniWorld Group Rebrands as UWG". Adweek.
  10. ^ Spiropoulos, Richard (June 3, 2014). "Changes at UniWorld repositions agency for digital age". Black Enterprise.

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