Network | USA Network (2007–present) |
---|---|
Launched | April 8, 2007 |
Country of origin | United States |
Owner | |
Key people | Mark Lazarus (Chairman, NBC Sports Group) |
Headquarters | 30 Rockefeller Plaza, New York, New York |
Major broadcasting contracts | |
Sister network | NBC Sports |
Format | Sports |
Following the dissolving of USA Sports into NBC Sports after the 2007 Masters, USA Network began deemphasizing sports. During this time NBC Sports properties generally only aired on USA in special cases, such as during the Olympics, Stanley Cup Playoffs (until 2021) or the final week of the English Premier League season.
On January 22, 2021, an internal memo sent by NBC Sports president Pete Bevacqua announced that NBCSN would cease operations by the end of the year, and that USA Network would begin "carrying and/or simulcasting certain NBC Sports programming," including the Stanley Cup Playoffs (until 2021), and NASCAR races, before NBCSN's shutdown.[1][2] The move was cited by industry analysts as a response to the impact of the COVID-19 pandemic on the sports and television industries, the acceleration of cord-cutting, as well as formidable competition from rival sports networks such as ESPN and Fox Sports 1, noting the company saw an overall revenue drop by 19% to $6.72 billion.[2][3]