Trevor Beattie | |
|---|---|
 Beattie at Birmingham City University in November 2013 | |
| Born | December 24, 1959 Birmingham, Warwickshire, England |
| Nationality | British |
| Alma mater | Wolverhampton Polytechnic |
| Occupation | Advertising executive |
| Organization(s) | Founding partner and creative director of BMB |
Trevor Beattie (born 24 December 1959) is a British advertising executive.[1] He is a founding partner, chairman and creative director of Beattie McGuinness Bungay (BMB), and was formerly the chairman and creative director of TBWA London.[2][3][4] Considered one of the leading figures in advertising in Britain, Beattie has been responsible for a number of high-profile and sometimes controversial advertising campaigns, most notably the "fcuk" campaign for French Connection and the 1994 Playtex Wonderbra campaign featuring Eva Herzigová.[3][5] He has managed campaigns for the Labour Party, being a friend of Peter Mandelson and a supporter of New Labour.[6] Beattie masterminded the ad campaigns for the Labour party in the 2001 and 2005 general elections.[7]
- ^ "Birthdays". The Independent. London. 24 December 2015. p. 46. Retrieved 26 October 2016 – via InfoTrac.
- ^ "McGuinness departs BMB after eight years". Campaign. London. 6 December 2013. p. 1. Retrieved 28 October 2016 – via InfoTrac.
- ^ a b "Trevor Beattie: Getting noticed, all right". BBC News. 6 April 2001. Retrieved 26 October 2016.
- ^ "'Naive' adman riles anti-rape campaigners". The Observer. London. 7 May 1995. p. 7. Retrieved 26 October 2016 – via InfoTrac.
- ^ "The body politic: Advertisers use sex to sell everything from cars to ice cream... to a new campaign raising consciousness about rape. Whose bright idea was that?". The Guardian. London. 27 April 1995. p. 12. Retrieved 26 October 2016 – via InfoTrac.
- ^ Lane, Harriet; Cowen, Matthew (28 January 2001). "Beattie mania: With the next election looming, political branding is more important than ever. So why the fcuk has New Labour turned to advertising bad boy Trevor Beattie?". The Observer. London. p. 10. Retrieved 28 October 2016 – via InfoTrac.
- ^ Garrett, Jade (11 April 2000). "Hello boys. Let me handle your election". The Independent. London. Retrieved 28 October 2016 – via InfoTrac.