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Play-Doh
 Logo used since 2015  A can of green Play-Doh | |
| Type | Modelling clay |
|---|---|
| Inventor(s) | Kay Zufall Brian Joseph McVicker Bill Rhodenbaugh |
| Company | Kutol (1955) Rainbow Crafts (1956–1971) Kenner (1971–1991) Hasbro (1991–present) |
| Country | United States |
| Age range | 2+ |
| Availability | 1956–present |
| Slogan | Fun to play with, not to eat |
| Official website | |
Play-Doh or also known as Play-Dough is a modeling compound for young children to make arts and crafts projects. The product was first manufactured in Cincinnati, Ohio, United States, as a wallpaper cleaner in the 1930s.[1] Play-Doh was then reworked and marketed to Cincinnati schools in the mid-1950s. Play-Doh was demonstrated at an educational convention in 1956 and prominent department stores opened retail accounts.[2]
Advertisements promoting Play-Doh on influential children's television shows in 1957 furthered the product's sales.[1] Since its launch on the toy market in the mid-1950s, Play-Doh has generated a considerable amount of ancillary merchandise such as the Fun Factory.[3]
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